The key to making media work is relentless repetition. We take a “Frequency Is King” method when it comes to media buying. Our goal is to connect you to a relevant audience with a relevant message as many times as possible with a given budget.
And with our MatchPoint™ Analytics, we can focus your advertising dollars on the most responsive prospects while stepping over those who will likely never buy from you.
Our unique system of negotiating the best possible media schedules allows us to stretch your advertising dollars. We also understand that rating points don’t buy anything. That’s why we dig deeper; customer profiles matched against media profiles, reach and frequency, time spent listening, audience recycling, hour-by-hour variances, demographic distribution and much more.
In the simplest-possible terms, our formula is quite simple:
Less Fragmentation = More Connectivity
Higher Frequency = More Traffic
Our media strategies are unique, aggressive, and effective. We plan and buy all media types.
Contact MindEcology today to get started.